The RTVPLAN platform is developed by using C# and Microsoft Visual Studio, based on the latest Microsoft technologies. This means that we can respond quickly to new developments in the tech industry.
Our fourth generation of RTVPLAN is a multi-tier platform that can connect bi-directional with any other system by using RESTful or SOAP webservices or any other API. This way we connect for example to other Ad-servers and external systems for Agencies can connect to RTVPLAN to retrieve data.
To be the hub between (other) Broadcasters, Agencies, (direct) Advertisers, Playout systems, (external) Ad-servers and other envolved parties we designed a solution that will use Windows for its flexibility, Webservices for its connectivity and Web for its portability.
For example with the Windows app the Planners have a powerful tool to do Planning & Traffic. The RTVPLAN Webservices API will be used by Agencies to book and retrieve data about Campaigns. The RTVPLAN Web portal can be used to calculate and book Campaigns straight from any device!
RTVPLAN is optimized for Microsoft SQL Server. We have chosen Microsoft SQL Server because most organizations have a license for this database. If not, the entry costs are low.
RTVPLAN can be used by an unlimited number of users. The limit is based only by the power of the database server. This separation between software and hardware lets you easily grow by demand.
In RTVPLAN you can assign user roles to a user. For each user role you can set the level of access to information and actions. All user actions are saved in a log. This gives insight when unauthorized changes were made. Of course this log can also be used for Accountant audits.